The basic function of the Optician is to attract and retain patients by delivering an exceptional patient experience, foster patient retention, and promote outstanding doctor satisfaction.

MAJOR DUTIES & RESPONSIBILITIES:

• Drive profitable store sales by fostering a retail selling culture by practicing through role-playing, and using effective retail sales skills.
• Develop professional business relationships with other associates and Doctors.
• Fill ophthalmic eyeglass prescriptions, and fit and adapt lenses and frames, to include but not limited to the following:
  • Utilize optical prescription in conjunction to the patient's visual requirements.
  • Recommend specific lenses, and lens coatings to suit patient needs.
  • Assist patients in the selection of frames, and coordinate frames to prescription and patient need.
  • Perform appropriate optical related measurements.
• Ensure a quality patient experience through correct pricing, POS entry, and realistic delivery time quotes.
• Provide appropriate guidance to patients regarding Managed Vision Care.
• Assist the store with being effectively merchandised according to the Planogram and other Company standards.
• Assist with the timely execution of approved Marketing programs and initiatives, and the implementation of appropriate signage and promotions according to company standards.
• Other duties as assigned by Store Manager.
• Pre-screen patients prior to doctor appointment.
• Routine store cleaning.

 

KNOWLEDGE & SKILLS:

• Experience is not required.
• Ability to sell through use of sales skills and accountability for sales results.
• Experience and proven results with a retail or customer service establishment.
• Ability to provide enthusiastic and concise communication to meet/exceed patient expectations.
• Foster positive and results-oriented associate and doctor relationships.
• Attention to detail and follow-up.
• Ability to manage priorities through adaptability and flexibility.
• Willingness to take calculated risks.
• Experience with personal computers preferred.
• Ability to decipher and calculate patient's vision insurance.
• Working knowledge of prescreening equipment (Optomap, Auto-refractor, Tonometer, etc.) prefered.